Digital Marketing for Small Businesses

This course is designed to provide small business owners with the knowledge and skills needed to effectively market their businesses online. Participants will learn how to utilize digital marketing strategies and tactics to reach and engage their target audience, increase brand visibility, and drive traffic to their websites. This course will cover a range of topics including search engine optimization (SEO), social media marketing, email marketing, content marketing, and paid advertising. Participants will also gain practical tips and resources to implement these strategies on a limited budget.

Course Requirements:

– Basic computer skills and familiarity with the internet

– Access to a computer or laptop with internet connection

– Willingness to learn and apply digital marketing strategies

– Basic understanding of marketing concepts

– Small business ownership or management experience is preferred, but not required

Materials Included:

– Course slides and handouts

– Resource guides and templates

– Real-world examples and case studies

– Access to online learning platform

– Certificate of completion